Syracuse Basketball: 4-star Kiyan Anthony On3 NIL Valuation over $500K
By Neil Adler
Syracuse basketball 2025 priority recruit Kiyan Anthony, a four-star shooting guard from New York City, has an On3 NIL Valuation of more than $500,000.
I recently wrote an article about the On3 NIL Valuations of Orange sophomore guards Judah Mintz and J.J. Starling, and now I’m turning my attention to the 6-foot-5 Anthony, who is the son of ‘Cuse legend and long-time NBA star Carmelo Anthony.
Kiyan Anthony is a rising junior at the powerhouse Long Island Lutheran High School in Brookville, N.Y., which is a member of the loaded 10-team National Interscholastic Basketball Conference (“NIBC”).
He received a scholarship offer from the Orange coaching staff last November. Recent media reports stated that Anthony plans to take upcoming official visits to four schools, and they are Syracuse basketball, Florida State, Indiana and Michigan. Anthony reportedly has an official visit scheduled to Florida State from October 13 to October 14.
Syracuse basketball 2025 four-star target Kiyan Anthony had a breakout AAU season.
Anthony, in recent months, has seen his full offer sheet and national rankings soar, due in part to strong play over the spring and summer in grassroots basketball while competing for the Baltimore-based Team Melo in Nike’s EYBL league.
These days, within the 2025 class, multiple recruiting services rank Kiyan Anthony as a top-40 national prospect, a top-15 shooting guard and the No. 1 player in New York.
Those squads that have offered him, besides the ‘Cuse, include West Virginia, UCF, Michigan, Maryland, Dayton, Florida State, Pittsburgh, Albany, Illinois, Indiana, Tennessee, Seton Hall, UMass, Providence, Memphis, Bryant, George Mason and Manhattan.
When I wrote this column, recruiting service On3 listed Anthony at No. 7 among high-school basketball prospects, with a NIL Valuation of $511,000. Now, as I noted in my other recent column about Mintz and Starling, the On3 NIL Valuation for a particular athlete can fluctuate from week to week, due to various factors.
You can get a lot of details about the On3 NIL Valuation by clicking here. In a nutshell, it “calculates the optimized NIL opportunity for athletes relative to the overall NIL market and projects out to as long as 12 months into the future.”
Since name, image and likeness is a hot-button topic in both college and high-school athletics, I do find the On3 NIL Valuation, “a proprietary algorithm,” to be fascinating, but it “does not act as a tracker of the value of NIL deals athletes have completed to date, nor does it set an athlete’s NIL valuation for their entire career.”
It’s no surprise to me that Kiyan Anthony is in the top 10 of the On3 NIL Valuation for high-school hoops players, given his meteoric climb of late within the 2025 cycle. He also has a huge presence on social-media channels.
Checking in at No. 1 in the On3 NIL Valuation of high-school basketball players, at the time of this writing, was 2025 four-star shooting guard Bryce James out of Notre Dame High School in Sherman Oaks, Calif., who is the son of NBA superstar LeBron James. Bryce James had an On3 NIL Valuation of $1.2 million.
There are a few other names within these rankings that Syracuse basketball recruiting enthusiasts will likely recognize. At No. 13 was 2024 five-star guard Jalil Bethea from the Philadelphia area, with an On3 NIL Valuation of $332,000. Bethea is a priority recruit for the Orange in this cycle and plans to officially visit the Hill for a second time in mid-September.
Darryn Peterson, a 2025 five-star shooting guard offered by the ‘Cuse in late April, was No. 22 overall, with an On3 NIL Valuation of $270,000. Peterson recently transferred to Huntington Expression Prep in Huntington, W.Va., for his junior year.
Arriving at No. 39, with an On3 NIL Valuation of $163,000, was 2025 five-star point guard Tyler Jackson from Baltimore, who was also offered by the Orange in late April and recently signed on with the Atlanta-based professional league Overtime Elite for his junior year. Jackson is a prospect to monitor for a potential official visit to Syracuse basketball in the coming months.
Jerry Easter II, a 2025 five-star point guard, was No. 61 nationally, with an On3 NIL Valuation of $83,000. Easter, offered by the ‘Cuse in July of 2022, will spend his junior term at the La Lumiere School in La Porte, Ind., which is also an NIBC member.